Havas Group Launches Havas Blockchain

Havas Group, one of many world’s largest international communications firms, is without doubt one of the newest firms to grow to be concerned in blockchain expertise. Recently, the French firm introduced they’re launching Havas Blockchain.

Havas Blockchain is a totally built-in communications providing that’s designed to help the entrepreneurs and companies concerned in blockchain and can formally launch in May of 2018. The announcement is in partnership with Blockchain Partner, which is the highest blockchain transformation consultancy in France. The mission is backed by AMO, which is Havas Group’s main international partnership of company and monetary communications consultancies.

The Havas Blockchain workforce is led by Havas Paris marketing consultant Fabien Aufrechter, who stated the next on the launch:

“As leader of record in financial communications, Havas Paris is the natural go-to agency for ICOs, which are set for significant growth. This new field of financial communications, aimed at both traditional investors and the cryptocurrency community, will rely more specifically on community engagement, social media and public relations”.

They will mix the worldwide communications expertise of Havas Group, with the attain of the AMO community, which is primarily energetic in Asia and a hub for blockchain expertise and ICOs. They hope that this mixture will make them a world chief in ICO design and help.

While ICOs raised billions of {dollars} final yr, about half of them failed. Havas Group believes that their strategic help can be instrumental in making ICOs extra sustainable. In addition to their help of ICOs, Havas Blockchain will even provide teaching, educating and communications help for companies who’re already working with blockchain expertise.

The partnership between Havas Group, Blockchain Partner and AWO is already purposeful and operational, as they’re engaged on their first ICO, which is scheduled for the spring of this yr. The ICO is for Talao, which is the world’s first blockchain platform to attach freelancers of all types with main companies in each sector. Havas Blockchain’s dedication can be within the type of tokens that can be acquired by the Havas Group.

Just like Aufrechter, Blockchain Partner’s CEO Claire Balva additionally has excessive hopes for this partnership:

“Havas Blockchain’s communications expertise and Havas Group’s international reach will open up a new dimension for our clients’ blockchain projects. AMO network agencies, especially in Asia, will be invaluable in communicating directly with cryptocurrency investors”.


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